NASSCOM DESIGN4INDIA - Design Summit: Embed - Design in your DNA

Jan 19, 2018
08:30 AM - 06:00 PM
The Leela Palace Bengaluru, Kodihalli
Bengaluru,India View map →

This event is sold out. Please contact organizer for more details.

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Design has become a path to providing effective and delightful experiences to users and stakeholders. Design as a 'differentiator' is not something new; Design has been around since ‘Edison’ days. What’s new is that good design is now expected!

Good design plays an important role  in the success of any software/tech product. A well-designed product has the potential to retain customers, whereas a bad design is a ‘click away’ from losing your customers.

The concept of a good design involves a number of attributes including – usability, information design, user interface, concept quality, design finesse and process of design. But have we truly “Embedded” these attributes in our products?

Today, “Nobody wants objects or experiences that just do the job – they want something they want to do the job with.” As digital interactions expand ‘beyond the screen’ to encompass the objects, places, intelligence and services we use every day, we need to ask ourselves how prepared are we to truly ‘stand out’ in the software tech product world?

Design4India’s Design Summit – “Embed: Design in your DNA” aims at connecting the holy trinity of Design, Innovation and Entrepreneurship. The summit involves expert-hosted keynote sessions followed by design pitches by product startups and workshops that explore new ideas and methodologies around cultivating innovation, sustainable design, the importance of design and more.

Last date for early bird registrations: 5th January, 2018.

Learn more about the summit at:



Organiser : NASSCOM

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NASSCOM DESIGN4INDIA - Design Summit: Embed - Design in your DNA

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