SOLD OUT! What, Why & How of Ecommerce - A Workshop

May 30, 2015
10:00 AM - 06:00 PM
The Fern, Plot no 3, Tonk Road, Airport Plaza, Durgapura
Jaipur,India View map →

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Learn how to start your ecommerce business in just 6 hours with Indian Online Seller’s "What,Why, How of Ecommerce - A Workshop, on Saturday, 30th May at The Fern, Tonk Road, from 10 am to 6 pm.

The workshop will guide you through everything you need to know about starting your own ecommerce business with actionable insights, steps and contacts to help you get started.

Who Should Attend

  • Retailers from Jaipur planning to take their business national Manufacturers & Brands look to reach out India-wide Students & young professionals interested in making a career in eCommerce

Topic Coverage

  1. What is Ecommerce
  2. Different Models of ecommerce (inventory led & marketplaces)
  3. How to prepare your operations for ecommerce
    • SKU coding of products & working with inventory control
    • Ecommerce ready photography of products
    • Creating catalogs of your products
    • People you need to hire to run operations
    • Logistics partner tie-ups
  4. How can you start selling online
    • Selling on your own branded site
      • Technology platforms
      • Driving traffic to your site
      • Importance of Social Media
    • Selling on ecommerce marketplaces
      • Different marketplaces & their models (Flipkart, Snapdeal, Amazon, eBay, Paytm, Jabong, Myntra...)
      • Opening account of marketplaces
      • How does the listing process work
      • Daily order processing with marketplaces
      • What numbers to expect.
  5. Pricing your Products for Ecommerce
    • Logistics fee
    • Marketplace commission & payment fee
    • Accounting for returns
    • Leave room for discounting
  6. Driving success in ecommerce
    • How to choose products for online
    • Studying competition in your sub-category & pricing right
    • Guessing demand with branded products
    • Loss leader product strategy
    • Special attention on account reputation
  7. How can Browntape help?

The Trainers

Mr. Piyush Goel 
Co-founder of Browntape
10 years experience in the Internet industry with clients like Cleartrip, Microsoft, Kotak etc.

Mr. Himanshu Agarwal
Category Manager (Key clients)

7 years experience, worked closely with all ecommerce players like Amazon, Flipkart, Fashion & You etc.

Affordable Prices

  • Rs. 3,000 for business owners & professionals
  • Rs. 500 for students (valid ID card needed)






Organiser : Browntape Technologies

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SOLD OUT! What, Why & How of Ecommerce - A Workshop

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